There
is a new adage “We become what we wear.” And that is the subject of Professor Karen
Pine’s fascinating book, Mind What You Wear. Her book reveals how the
wearing of clothing has measureable performance and self-confidence effects on
people. Pine’s study confirms humans
mental processes and perceptions can be primed by clothing.
In an
experiment to know whether heroic clothing could really have an unconscious effect on the students’ thought
processes, Pine had some of her students put on Superman t-shirts. The results were very interesting. She found it boosted their impression of
themselves, made them believe they were more likeable and superior to the other
students who were not wearing the Superman t-shirt. When asked to estimate how much they could
physically lift, those wearing the Superman t-shirt thought they were stronger
than students in a similar t-shirt without the Superman logo.
We
project our image to other people through our clothing and our clothing can
influence others’ impressions of us. Likewise
our clothes can also influence us, the wearer, affecting our thoughts and moods. Research has found that clothing is actually priming the brain to function and operate differently. It is called ‘enclothed cognition’.
For example, a hospital patient wearing
a shapeless, pale garment, exposed at the back, encourages docile and helpless
feelings. Additionally, the feeling of anonymity when wearing a uniform or the emotional
and sexy power surge while dressed in Armani suit and Christian Louboutin
shoes! My interpretation of Pine’s research: Our self-image begins with
clothing and our clothing choices influence our thoughts, moods and
perspectives.!
Pine
notes that there is a link between mood and clothing, when women are stressed
their world narrows down and the result being that as much as 90% of a woman’s
wardrobe can be neglected.
The
Luluwrap also understands the link between mood and clothing, The essence of
The LuLuwrap is its versatility. Its
core value is to help you feel more beautiful and confident in your clothing
and therefore happier with the clothing choices you make. You will be prepared for almost any event.
How wonderful it is to know that you can have just one piece of clothing that
can add 11 distinct looks to your wardrobe.
That is truly chiconomics!
The
Luluwrap supports the right choice of feeling happier in your clothes, whether
you’re a Poet, Bohemian, Goddess or Executive, The Luluwrap remembers we aren’t
what we wear, but that we become what we wear.
Shop TheLuLuwrap . . The LuLuwrap . . Versatile Luxury for Travel and Play!
http://www.theluluwrap.com/spring/summer2014/ |